Inside Sovreign: Why We’re Betting Everything on Bitcoin

In this internal episode of The Bitcoin Business Podcast, two core members of the Sovreign team—Jeff and Joe—for a candid conversation about why they’re all in on Bitcoin, and how Sovreign is helping businesses make the leap.

They discuss:

- How they each arrived at Bitcoin—and why they stayed
- Why Bitcoin makes more sense than real estate for long-term wealth
- The mindset shift from “just invest” to “build sovereignty”
- What they’re working on at Sovreign to help businesses adopt Bitcoin
- Common misconceptions they see from founders and operators
- How Sovreign’s approach is built for education, not hype

This episode is less polished and more personal—real talk from two guys helping to build a Bitcoin-first future for real-world businesses.