How Bitcoin Reshaped This Rancher’s Business – Jason Wrich
In this episode, Brandon Karpeles sits down with Jason Wrich, a regenerative farmer and cattle rancher who has integrated Bitcoin into his business model. Jason shares how he first discovered Bitcoin in 2017 and why he decided to accept Bitcoin payments for his beef. He discusses the financial freedom and business flexibility Bitcoin provides, from funding essential equipment purchases to protecting against inflation.
Jason also delves into his work with the Beef Initiative, advocating for locally sourced, nutrient-dense beef and promoting self-sovereignty through Bitcoin. He shares his experiences with peer-to-peer Bitcoin transactions, the benefits of regenerative agriculture, and the ethos of self-accountability that Bitcoin has instilled in him and his business.
Connect with Jason on Twitter: https://twitter.com/JasonWrich
Wrich Ranches: https://wrichranches.com