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Gonzalo Bazterrica
VP of Sales, LATAM market
Chef and Entrepreneur Turned Bitcoin Enthusiast
Gonzalo brings unique perspective to Bitcoin business consulting, having lived through Argentina's hyperinflation, currency devaluations, and "El Corralito" banking restrictions.
As a business owner and founder of Bitcoin Custodial Solutions, he practices what he preaches by maintaining Bitcoin in his own company's treasury.
Coming from a culinary background rather than finance or technology, he is living proof that anyone can master Bitcoin - making him uniquely qualified to guide non-technical business owners through their Bitcoin journey.
He has successfully onboarded 30+ people to Bitcoin and helped restaurant partners achieve significant gains through Bitcoin allocation.
Expertise & Focus Areas
- Bitcoin Business Strategy - treasury allocation and operational integration for mid-sized businesses
- Family Business Advisory - helping multi-generational businesses preserve wealth through Bitcoin
- Latin American Markets - deep understanding of LATAM business culture
Professional Background
- VP of Sales - Sovreign
- Founder - Bitcoin Custodial Solutions
- 20+ years as a business entrepreneur and consultant
Education & Certifications
- 5+ years Bitcoin study and practical application
- Fluent in English, Spanish, and French
Personal Insights
Having lived through Argentina's economic collapse, I understand that Bitcoin isn't about getting rich—it's about preserving what you've worked to build. True financial sovereignty means controlling your own money.